WordPress or a custom site: which is better for your business

When you order a site, sooner or later you hear, “We'll work on WordPress” or “We're building you a custom site.” Both options are legitimate, but not for the same situations. Here's how to decide between WordPress & Custom Site, without technical jargon.

What is WordPress

WordPress is a content management system on which a large part of the world's sites work. It comes with a ready-made basis: administration, pages, blog, users. The layout and functions are tailored to the themes and plugins (plugins), and an expert can tailor all this to your business.

Benefits of WordPress

• Self-editing. You can change the text, image, or price yourself, without the developer.
• Faster production. Not everything is built from scratch, so the deadline is shorter.
• Large selection of functions. SEO, forms, galleries, multilingualism, web shop (WooCommerce).
• A large number of experts. If you change contractors one day, you will easily find someone who understands the system.
• Blog and SEO friendly. The structure is tailored to the content Google loves.

WordPress Restrictions

• - Hey, you do what you gotta do. update regularlyotherwise becomes vulnerable.
• Too many plugins slow down the site and increase the risk of errors.
• Some very specific functions require serious adjustment.

What is a custom site

The tailor-made site is programmed according to your requirements, without the finished system below. You get exactly what is agreed, nothing more and nothing less.

Custom Site Benefits

• Complete freedom. in appearance and functions.
• Less unnecessary code, so it can be very fast.
• Specific functions which the finished systems do not cover: special calculation, connection to the internal system, unusual order flow.

Custom Site Restrictions

• More expensive and longer for making, because it is made from the beginning.
• Dependence on the contractor. Every change often goes through the developer.
• Harder to download site when the performer changes, because the code is written according to his style.
• Good documentation is necessary, and this can be forgotten.

How to decide: five questions

1. Need to edit your own content? If yes, WordPress is almost always the better choice.
2. Do you have something that ready-made systems can't? If your idea is really unusual (e.g. a specific calculation or connection to an internal system), consider tailor-made.
3. What is the budget and deadline? A smaller budget and shorter deadline point to WordPress.
4. Are you planning a blog and SEO? WordPress again.
5. Who will maintain the site? If you don't have anyone, choose a solution that's easy to maintain.

For whom is what

WordPress is a reasonable choice for most small and medium-sized companies: services, catering, construction, health care, trade with a moderate number of products.

Custom Site it makes sense when the site itself is a product or when the business process does not fit within the framework of the finished tools.

Most common misconception

Many people think that “tailor-made” is automatically better and more professional. That's not true. A well-configured and well-maintained WordPress site is often better than a poorly-crafted custom site. More important than technology are build quality, speed, clear content and regular maintenance.

Price and deadline

Landmark: the site starts from €20/month, and the final price depends on the volume, which means that the solution is chosen according to your need, and not vice versa. You receive your estimate on the same day, and the deadline is 7 days. More about the price in the article about the cost of creating a site for a company.

Safety and maintenance

Regardless of the choice, a site is not a thing that is made and forgotten. The system, themes and plugins are updated, a backup is made, it is monitored whether the site is working and whether mail from the form arrives. With WordPress, this is especially important because it is popular and therefore a more common target of automatic attacks. With a bespoke website, the risks are different, but there are: forgotten code, no documentation, not easier to maintain.

The question to always ask the contractor is: who takes care of the site after the submission and how much does it cost?

Migration and change of contractor

One of the practical reasons for the finished system is the possibility of the site being downloaded by someone else one day. The content is in a familiar format, and a large part of the additions have documentation. With a custom site, it should be agreed in advance that you receive the source code and instructions, otherwise you are tied to one developer.

What next.

If you don't know which option you need, it's perfectly normal, as it's our job to help you. See page development of websites Podgorica and Montenegro. Once the site is up and running, you can boost it Google and Meta Campaigns, and for larger investments, check the page on EU projects and grants.

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Asenvirocon, Bulevar Mihaila Lalića, Podgorica · info@asenvirocon.me · 067 222 975