If you want your site to appear among the first results of a Google search, it is important to understand the key SEO factors that affect rankings. SEO (Search Engine Optimization) isn't magic - it's a set of strategies that help search engines understand and rank your content more easily.
Here are the top 5 SEO factors to consider:
- Quality and relevant content
Google loves content that provides real value to the user. Write clearly, topically and use keywords naturally. - Site loading speed
Slow sites turn users away and have a bad impact on rankings. Use optimized images, minimize CSS/JS and use caching. - Mobile-friendly design
Most users today search via phone. Google favors sites that are mobile-friendly. - Technical SEO optimization
Correctly placed meta tags, XML sitemap, URL structure and proper indexing allow better visibility of the site. - Backlinks
Links from authoritative sites represent a "voice of trust". Quality is more important than quantity - one good link can mean more than ten bad ones.
By following these factors, you will lay the foundation for better search engine rankings and more traffic to your site.